Be Safe Be Seen
Road Safety Week – Be Safe Be Seen
21 November 2025
Brake’s annual Road Safety Week took place across Jersey under the theme Be Safe Be Seen. As the Island moved into the darker winter months, the campaign focused on the importance of visibility for all road users. The Strategic Road Safety Unit, Driver and Vehicle Standards, the States of Jersey Police and the Honorary Police worked together to deliver a coordinated programme of engagement and education.
The week targeted groups most affected by low-light conditions, including Key Stage 2 pupils beginning to walk home independently, cyclists travelling during early evenings, Year 12 moped and motorcycle riders, and motorists driving after dark. Updated guidance on the Jersey Road Safety Hub, along with supporting social media posts to extend the campaign’s reach across the wider community.
Key Stage 2 Children
As children begin walking home on their own, it is essential that they understand how to stay visible and safe in low-light conditions.
States of Jersey Police officers visited Grouville Primary School to deliver Be Safe Be Seen assemblies using materials prepared by the Road Safety Unit. These sessions explained why visibility is especially important in winter, how reflective clothing helps drivers spot pedestrians earlier, and how to position safely on the roadside in low-light conditions.
The States of Jersey Police also distributed Be Safe Be Seen themed reflective wristbands to Key Stage 2 children across the Island, helping ensure that pupils have something visible to wear when travelling in the dark.
Year 12 Moped and Motorcycle Riders
Young moped and motorcycle riders accounted for 45% of all injured riders between 2019 and 2023, this highlights the importance of engaging with this age group.
Driving and Vehicle Standards (DVS) visited several schools to provide practical safety sessions for Year 12 moped and motorcycle riders. The sessions offered guidance on checking headlights, taillights and indicators, maintaining clean lenses, and replacing or avoiding tinted visors for night riding. Officers also discussed the value of wearing bright or reflective helmets and jackets to improve visibility. These demonstrations helped young riders understand the simple yet essential steps involved in ensuring they remain visible to other road users.
Vehicle Drivers
Motorists were reminded that visibility is a shared responsibility. To support this message, the States of Jersey Police worked with the Honorary Police of St. Peter and St. Clement to carry out roadside lighting checks.
The inspections focused on the correct operation of vehicle lights, the alignment and cleanliness of lenses, and any defects that might reduce visibility or increase risk. Where minor issues were identified, officers provided proportionate advice and guidance to help drivers ensure their vehicles were safe for winter conditions.
Further Information
Guidance on staying visible after dark, along with supporting materials from the campaign, is available on our Be Safe Be Seen page.
Visit here: Jersey Road Safety Hub – Be Safe Be Seen